We’ve heard of hardcore customers of EA Sports’ “Ultimate Team” modes – spending more than $1,000 just on virtual sports cards in Madden, FIFA or NHL. We didn’t know what it meant to Electronic Arts’ bottom line, though. More »
We’ve heard of hardcore customers of EA Sports’ “Ultimate Team” modes – spending more than $1,000 just on virtual sports cards in Madden, FIFA or NHL. We didn’t know what it meant to Electronic Arts’ bottom line, though. More »